AVAILABLE COURSES

Explore our world-class learning content now in available in Malaysia and ASEAN

Creative Marketing With CI-EL

Adopt the universal creative thinking process across departments in an organization to support value creation activities and successful marketing endeavours. 

Competencies addressed:

Able to create a creative solution to support daily business operations
• Demonstrate creative and innovative thinking aligned with business goals
• Able to demonstrate intrapreneurship traits to support business relationships
• Demonstrate resourcefulness as an individual contributor and team leader in an organization

What Will You Get:

• Discussion of managing organization with a marketing mindset and approach

• Interactive discussion in class to guide problem solving with the applicable framework.

• Future invitation to international events and networking sessions from MarkPlus Institute ASEAN.

Public Training
June 2024

Sales Strategy with Key Account Management!

Maintain your relationship with valuable clients!

Understand the step-by-step in maintaining relationships with business’ clientele. This course will discuss how to get, manage, and retain your valuable clients to help business process in organization.

Competency addressed:

•Able to differentiate customer’s value with key account prioritization method
•Able to work effectively to approach and maintain relationship with key account
•Demonstrate a meaningful conversation with customer with consultative approach.

What Will You Get:

• Able to show a sufficient negotiation skills.

• Discussion with facilitators and group discussion in sales activity
• Interactive discussion in class to guide problem solving with the applicable framework.
• Future invitation to international event and networking session from MarkPlus Institute ASEAN.

Public Training
July 2024

Entrepreneurial Marketing

 2-day training on marketing and business management

In facing an uncertain and challenging future, companies with entrepreneurial talents in their organizations are more ready and agile in a sea of competition. This course addresses entrepreneurship, marketing capabilities, creative innovation, talent leadership, operational excellence for market leadership, and marketing-finance duties.

Management and Marketing competencies addressed:

•Able to address silo mentality in an organization and solve it
•Able to identify the issues caused by silos that affect marketing and business activities
•Able to manage marketing—finance harmonious activity to create better business bottom line.

Public Training
June 2024

Customer Experience Mapping

In today's scenario of fierce business competition, good customer service is no longer a unique value proposition, but a necessity. Therefore, brands need to make breakthroughs in customer-facing functions to boost business activities. A combination of service blended with marketing thinking, Customer Experience addresses strategies and tactics for delivering and enhancing customer touchpoints.

Competency addressed:

•Able to show customer-oriented business development by combining service and marketing point of view
•Able to identify customer frustration point and propose a solution
•Able to measure the customer experience evaluation.

What Will You Get:

Discussion of managing organization with marketing mindset and approach
•Interactive discussion in class to guide problem solving with the applicable framework.
•Future invitation to international event and networking session from MarkPlus Institute ASEAN.

Public Training
July 2024

Marketing 4.0

This program presents the new dimension of marketing linked to technology and connectivity. It looks at the influence of the digital age on marketing strategy and activities, addressing the complementary factor between the human factor and inter-computer connectivity. 

Competency addressed:

•Able to create a map customer journey for business
•Able to understand the philosophy of effectiveness of brand, marketing and purchase decision
•Able to create marketing communication strategy to support the marketing activity

What will you get:

•Learn the marketing strategy approach from Philip Kotler and Hermawan Kartajaya, one of 50 Gurus who have Shaped the Future of Marketing.
•Interactive discussion in class to guide problem solving with the applicable framework.
•Future invitation to international event and networking session from MarkPlus Institute ASEAN.

Public Training
August 2024

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Learning Class Proposal

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